"Book of Lists Gala" Print Advertising
Print Advertisements promoting the Boston Business Journal's annual Book of Lists Gala
Print Advertisements promoting the Boston Business Journal's annual Book of Lists Gala
The Book of Lists Gala is held annually to celebrate thepublication of the Boston Business Journal’s Book of Lists. The target audienceis made up of professionals and executives in Greater Boston. The solutionutilizes rich gem colors and strong san serif typefaces and is designed toevoke class and glamour. These ads ran in the Boston Business Journal starting September 2012.
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